Treasury Shares purchase and Notification of share capital changes

MAIL (the “Company” or “MailUp”), a company admitted to trading on the multilateral trading facility AIM Italia / Alternative Investment Market and operating in the marketing technology field, hereby notifies the purchase of n. 12,000 treasury shares on AIM Italia, value dates 26, 29 and 30 July, 2019, at an average price of Eur 3.7521 per share, for a total consideration of Eur 45,025.40.

The purchase was completed through Banca Popolare di Sondrio.

Here follows the aggregate description of the purchase of MailUp ordinary shares, ISIN IT0005040354, on a daily basis:

Here follows the detailed list of purchases of MailUp ordinary shares. ISIN IT0005040354. on the mentioned period of time:

As of 31 July 2019, MailUp directly owns n. 45,681 treasury shares, representing 0.31% of its own share capital.

Furthermore, following the share capital increase for the purposes of the stock option plan known as “Piano 2016” (the “Plan”), as resolved by the Company’s Board of Directors on 29 March 2016 (for more information please see the press release published on the same date) and following the attribution of 30,000 shares (with a 12-month lock-up period) on 2 July, 2019 (for more information please see the press release published on the same date), hereby notifies the new share capital composition (subscribed and paid-up). The declaration of the completed share capital increase was submitted to the Company Register of Milan on 29 July, 2019.

Please find below the new share capital composition (subscribed and paid-up) following the above-mentioned submission, in the format prescribed by model T.1. of the Italian Issuers’ Regulations:

Following the share capital increase, MailUp’s capital structure is as per the below:

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